Mr. Mithun Padam Sacheti
Mithun Padam Sacheti, Founder, CEO, and Managing Director, and the visionary force behind CaratLane, embarked on an extraordinary journey when he founded the company in 2008. Over the past 15 years, he has built CaratLane into India’s No. 1 omni-channel jewelry business. In the process, he created an entirely new market for beautifully stylish designs at affordable price points. Additionally, CaratLane has also crafted a remarkable digital playbook that is unrivalled not only in the jewelry space but also in the larger Indian consumer internet space.. As a result, CaratLane has a remarkable growth story, culminating in a net revenue of over 2100+ crores and a 5-year CAGR of 50% in FY23. It stands unparalleled in having achieved both high growth and high efficacy at the same time.
Under Mithuns leadership CaratLane has created fashionable, everyday jewelry at affordable price points and introduced numerous services to improve customer experiences like the CaratLane Try at-Home, Virtual Try-on App and jewelry engraving services and ear piercing for kids for a revolutionary jewelry discovery experience.
Mithun’s influence extends beyond strategy; he champions design innovation and ensures the highest quality execution. For him, CaratLane jewelry isn’t just adornment; it’s a means for women to ‘feel’ beautiful, expressing their unique style. His oversight covers all aspects of consumer interaction, from artistry to technology and marketing, crafting each CaratLane experience as a fusion of art, fashion, and jewelry enriched by technology.
Under Mithun’s guidance, CaratLane secured a strategic investment from Titan Company Limited, custodians of India’s trusted Tanishq brand, positioning CaratLane as India’s quintessential 21st-century jewelry brand.
Mithun’s remarkable contributions have earned him recognition on both national and international levels. Notably, he was featured on the prestigious cover of Forbes, a testament to his profound impact on the jewelry industry. Titles such as ‘Next-Gen Entrepreneur of the Year’ by TiE in 2012, ‘Entrepreneur of the Year’ by the Confederation of Indian Industry Connect in 2014, “Young Turk Award Award” by Retail Jewellers Guide Award in 2015, “Masters of Reinvention’ by London Business School – Real Invention Awards in 2017 and many more such recognitions reflect his commitment to simplifying jewelry buying, empowering customers, and integrating jewelry into daily lives.
Mithun comes with Bachelor’s degree in commerce from Sydenham College of Commerce and Economics . With a family background spanning five generations in the jewelry trade, Mithun’s connection to the industry runs deep. He is not only a certified gemologist from the Gemological Institute of America (GIA) but also someone who identifies as a “jewelry nerd.” This passion for design and craftsmanship has propelled CaratLane’s leadership in design innovation and customer-focused approaches, resulting in an unparalleled journey of transformation in the jewelry landscape.
Mithun’s relentless pursuit of blending art, fashion, and jewelry with technology is evident in his oversight of all aspects of consumer interaction. His bold risk-taking, coupled with a customer-centric focus and a commitment to design, has transformed CaratLane into a trailblazer, rewriting the narrative of the jewelry industry in India.